“I own stilettos and I own sneakers already, but I don’t own the combination of the two. As a consumer I wanted the combination of the two,” Blakely says. For her, the shoe is the intermediary between dressy and casual. (She cites Sneex as ideal for the classic jeans-and-a-nice-top outfit formula.)
She goes on to say, “I designed them to be able to wear every day, but 100% women will embrace them and wear them formally. Women are already wearing regular sneakers in formalwear, so I think that that is going to happen for sure."
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