Why? She says it often comes down to how the project is pitched.
Without an understanding of who you’re pitching to, what keeps them up at night, and how your idea can further their goals, your chances of getting buy-in are slim.
Why? She says it often comes down to how the project is pitched.
Without an understanding of who you’re pitching to, what keeps them up at night, and how your idea can further their goals, your chances of getting buy-in are slim.
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