Net-A-This, Net-A-That

First there was Net-A-Porter.com, now there's the sister site:  The Outnet.com.

And there's the female Director behind The Outnet.com:  Stephanie Phair (pictured).

Each month, The Outnet receives over one million unique visitors, less than ten percent of which overlap with the existing Net-a-Porter customer base. The United States, where The Outnet has experienced year on year growth of over 90 percent, now constitutes its biggest market. And, 70 percent of the product on The Outnet does not come from Net-a-Porter, so The Outnet has its own buying teams and relationships with brand partners. All of this seems to be working wonders, leading to an estimated annual turnover of more than $50 million, something that took more than 5 years for Net-a-Porter to achieve.

Visit The Outnet.com