Does It Take a Man to Add Star Power to Fox Business?

Would one of my female entrepreneurial readers please step up to the plate and contact Fox Business to offer your talent to increase their viewership?

Will it really take Don Imus (pictured) -- Mr. Lovable I am sure to so many women -- to lift up Fox's ratings? Oh puh-leeze.

For those unfamiliar, back story on Imus:

The talks with Mr. Imus would have been inconceivable little more than two years ago, when he was fired from CBS Radio after he was widely criticized for joking about the Rutgers women’s basketball team as “nappy-headed hos” on the air. MSNBC, which like CNBC is a unit of NBC Universal, also canceled its simulcast of the show, saying that Mr. Imus “went so far over the line that it was time.”

About six months later, he was hired by Citadel Broadcasting to resume his radio talk show.

How fast we forget and how desperate some can be. Read this to believe it.